I offer more than 30 years of professional writing and editing experience with highly evolved skills in content strategy, content management, campaign development, advertising copywriting, marketing communications, corporate communications, technical writing and more. My education includes an MA in Journalism and a BA in Mass Communications - Public Relations from the University of South Florida. I also have a Master Certificate in Internet Marketing from the University of San Francisco. My experience includes serving in positions such as Senior Copywriter, Marketing Content Manager, Senior Marketing Content Specialist, Technical Writer, VP of Marketing, Director of Marketing, Public Relations Director and Magazine Editor.
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MA in Journalism from the University of South Florida
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BA in Mass Communications - Public Relations from the University of South Florida
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Master Certificate in Internet Marketing from the University of San Francisco
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Certificate in Advanced Interactive Marketing and Measurement from the University of San Francisco
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Certificate in Search Engine Marketing and Usability from the University of San Francisco
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Certificate in Integrated Online Strategies from the University of San Francisco
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Copywriting and Editing
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Marketing Strategy and Management
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Content Strategy and Management
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Public Relations
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Campaign Development
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Creative and Technical Writing
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As VP of Marketing, increased marketing materials sales from $1 million to $14 million in one year
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As Director of Marketing, tripled revenue, grew patient base by 40%, and helped launch three new companies in one year
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As Editor, increased sub rate 35% in two years
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As Public Relations Manager, garnered more press in one year than the company received in its first six years combined
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Microsoft Word, Excel, PowerPoint, Publisher
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Google Docs, Sheets, Slides
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Adobe InCopy, Acrobat, Acrobat Reader DC
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QuarkXPress, PageMaker
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SharePoint, Monday, MarketingCentral, Workamajig, Trello, Team Foundation Server (TFS), Slack, JIRA, Asana, Kapost
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WordPress
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HubSpot
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Umbraco
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MailChimp